3 Tips to Ensure You Won’t Get Phished Via Email

I received an email this morning from the Better Business Bureau. It claimed that someone had opened a complaint about No-IP and listed a file with a description of the complaint for me to view. The only problem was that the email was totally bogus. Follow these tips to make sure you don’t get phished. (Click the image to view a larger version and to follow along)

1. Check out the From address on the email. It is from a Jonathan at southeasterncheese.com, that is definitely NOT an official Better Business Bureau email address.

2. The To: and CC: lines are another dead give away. Jonathan sent this email directly to one person, and cc’d over 90+ others!

3. The body of the email actually looks legitimate. The BBB logo is there and everything looks great! There is even a case # for to reference. Upon hovering over the ATTACHED REPORT link though, another phishing occurrence, the link does not go to the BBB official website, it goes to a medical records site.

So, next time you receive an email, look at it in depth before you click any links within it, or an even better practice is to not click links in emails and go directly to the official website. If you get an email that you suspect is a phish, report it to the company.  Also, check out this past blog post for more tips to safeguard yourself from being phished! Have you received any emails like this recently?

Still Not Using A Managed DNS Provider?

Did you know that if you are not using a managed DNS provider, it can be detrimental to your website and eCommerce? Most people register their domain and then just use the DNS that is provided by the registrar.  This technique is okay if you are a running a small personal website, small blogs, etc, but if you are a business that relies heavily on the up time of your website, you should definitely reconsider.

What will you gain if you choose to use a managed DNS provider?

1. Reliability
2. Speed- With our 11 points of presence across the globe, your users will be connected to the server that is located closest to them. This makes connecting and loading webpages on your site faster.
3. DNS failover protection
4. Money- Less downtime= more money in your pocket. Even a few minutes of downtime can end up costing you hundreds, if not thousands of dollars.
5. Redundancy- If your website is only hosted on two name servers (that are typically on the same network) when one goes down, they both will, bringing down your entire website.

But, why is a managed DNS provider better than your registrar? Typically, registrars do not have time to focus their energy on DNS, so this means that the servers they have available are are not as fast and have high TTLs (time to lives), which makes changing and updating values extremely slow.

Also, in most cases, your registrar will only give you two name servers to use and the name servers are usually on the same network, which means less redundancy (if one goes out, they both will, bringing down your entire site) and are usually hosted on over subscribed, overworked networks.

If website is your livelihood and money maker, why not have it running on premium fuel instead of regular? Check out our Plus DNS. No-IP Plus offers all of the above features for a small fraction of the cost that one outage to your website could cost. What are you waiting for?

Tips for Young Tech Professionals

Are you a young tech professional in search of job? With the job market as tight as it is, you better be prepared and show yourself in the best light possible, but how? Well, have you Googled yourself lately? It is shocking to me to see how many people submit resumes with examples of their past work, but when I type their name into Google, nothing comes up.  This is baffling to me, especially in the internet age where anything you want to know about anything, is usually a click away. So, why is it that I cannot find anything about you to distinguish YOU from the rest of the crowd? Follow these tips for young tech professionals to get yourself found easier.

1. Create a LinkedIn account. This is the first step in getting your professional information out there. Put as much information as you can, you can even link your blog, twitter and social media accounts to it to, but only do this if you are posting information relative to your career/job market. And NO, drunken tweets from last nights party will not do.

2. Start a blog! If you are interested in computers, write about tech, if you are a marketer, write about marketing tips and tricks. It can be tough to come up with ideas, but once you do, it is easy. Make sure you tag your posts with relative keywords to help your posts come up in searches, and remember to spread your links via social media! Share, share, share!

3. Get active on all social media. It will help to bring your name up in searches for content relative to your industry. It will let the hiring directors know that you understand your industry and actually take interest in it.

4. Create an about.me account or similar. These accounts are often free and easy to set up. They usually just pull in your information from LinkedIn, making it even easier. These profiles come up in search too. It is easy to browse through others profiles and even the basic accounts have analytics so you can see how many views your profile has received and where the clicks are coming from!

5. Create a web portfolio. Register a domain (yourname.com is a great way for it to get found in search) and get your website started. With so many free platforms out there it is easier than ever to do. Post examples of your work such as websites you have designed, examples of your writing skills, pictures you have taken, etc. Just make sure it’s relative and fun! Hiring directors want to see the real side of you, because let’s face it, I will most likely pick the fun, refreshing person over the boring person…

6. And last but not least, follow the directions when applying for the position you want! If the job posting says, “Submit your resume in PDF format,” do it! Because If you can’t follow easy directions like that, your resume is most likely going in the trash. Also, don’t just send out the same cover letter and resume to every job. Customize them to fit each position you are applying for.

Being a young professional seeking your first real job can be tough, but it is doable.  It just takes time and motivation. Nothing in life is easy.

Any other tips and tricks? Share them below!

2012 Website and Domain Name Maintenance Checklist

It is 2012 and with the new year, comes new responsibilities and goals.  Check out our checklist of maintenance items to make sure your domain and website start the year on a high note.

1. Update the copyright date on your website. Does it still say 2011? Time to update! You can even have it auto update to save yourself the time and frustration.

Use the following if your website is coded in PHP: (without the spaces)

 &Copy; Copyright < ? php echo date ( ' Y ' ) ; ? > Your Business Name or Site

Will result in:

© Copyright 2012 Vitalwerks Internet Solutions, LLC

If you don’t have PHP, you will need to use JavaScript. (without the spaces)

   Copyright &Copy; < s c r i p t type="text/java s c r i p t"> 
   document.write(new Date().getFullYear());
  < / s c r i p t >  Your Business Name or Site Name

2. Is your domain name set to expire soon? If you are unsure, take 5 minutes now and find out. If your domain name were to expire, it could end up being a very costly mistake.  If you are forgetful, why not just let it auto-renew to save yourself money and unnecessary frustration?

3. Update your domain contact information. Has your business moved recently, have you changed your email address, or even fired someone from your company that used to handle the companies domain? (tsk, tsk: keep your domains registered under your own name to avoid troubles down the road) Keeping your domain contact information current and updated is an easy step to take in protecting your domain and business.

4. Review your website copy. Is it all current? As tedious as it sounds, it needs to be done.  Content can easily get overlooked for months and years at a time! Keep your website copy current so your customers know what’s going on in the year 2012, not 2009.

5. Last but not least, review your website traffic via a tool like Google Analytics. Has your website seen a rise or drop in traffic lately? Compare traffic from month to month and year to year and brainstorm ways to try to increase traffic for the new year.  Running CPC campaigns? Check your ad copy and keywords to be sure that they are still relevant and that you are still targeting the right customers and sending them to the right webpages on your site.  Consider creating a new campaign and a few new ads to keep your content current and fresh.

Any other tips? Leave them below!

We Are Hiring! Seeking a Web Developer / Designer!

We are currently hiring a Web Developer / Designer for a Full-Time position in our Reno office. Know anyone? Pass this post along!

A qualified applicant must have knowledge and experience of the following technologies:

  • Design QA and UI Design
  • PHP, JQuery, CSS, HTML
  • Adapting existing designs for new projects and create new, fresh, user-friendly designs.
  • Adobe Creative Suite: Photoshop
  • Experience with AJAX and JavaScript a PLUS

Are you right for this position? Send all resumes in pdf format to ngoguen-HR@no-ip.com. Please include links to online portfolios and examples of past/current projects.

No-IP is a leading DNS service provider offering Dynamic DNS, managed DNS, ICANN Accredited domain Registrar services for multiple TLDS, managed email, server monitoring and SSL Certificates. No-IP.com has been in business since 1999 and has more than 12 million users.

Our Stance on the Stop Online Piracy Act (SOPA)

Like Google, Ebay, Yahoo and countless other “founders” of the internet, No-IP takes a strong stand in opposition to the upcoming SOPA bill in the United States government.

This bill is intended to stop websites from sharing copyrighted materials on the Internet.  If passed, the bill would give our government the ability to shut down any website it deemed to be in violation of this.  This is not a typical take down, where the infringing media must be removed or a page must be deleted.  This would be a complete shutdown of an entire website.  A lot or people are comparing this bill to China’s great firewall and also comparing it to the way the Internet is censored in Iran.

We feel strongly that no good will come from the passage of this bill.  It will in effect change the way most of our favorite web sites operate.  We urge anyone reading this to call/email/fax their representatives and urge them to re-consider this bill.

Learn more about SOPA here: http://noip.co/vQCHLe

Save 50% on all domain transfers. Coupon Code: godaddy50 ENJOY!

Top 4 Ways DNS Will Help You Survive the Holiday Season

1. Did wife trick you into a trip to the mall? Did you forget to DVR the football game? Login via your smart phone and record it!

2. Has your kid been begging you for the hottest toy of the season? Don’t get trampled at your local store the day before Christmas trying to get your shopping done (you waited that long, really?), order it easily online knowing that the website is hosted with reliable DNS! (well hopefully it is…) Now all you have to do is hope that UPS or FedEx is just as reliable ; )

3. Going out of town? Make sure your house (and all of your presents!) are safe while you are away by setting up a security camera and viewing it remotely!

4. Supposed to be back at work on Tuesday, but end up snowed in while visiting family across the country? Easily access all of your files and work from wherever you happen to be stuck! (Just as long as you have an internet connection)

What other cool ways can DNS help you survive the holiday season? Leave your comments below!

Is Your Site Ready For the Holiday Season Web Traffic?

As the holiday season fast approaches, you should really be thinking about your web traffic. With more and more people skipping the mall experience for online shopping, you need to make sure your site is running in tip top shape! Your bottom line will thank you later.

1. Do you manage your DNS internally? Do you have a backup hosting provider? If your primary host goes down, a second hosting provider can still divert your traffic to the right place. (Just make sure your offline settings are directed to a different IP address)

2. Monitor it! If your site goes out at 2 am, will you know immediately, or will you have to wait until 9 am when a customer finally calls in to ask whats up with your site? 5 minutes of downtime isn’t good, let alone hours! With server monitoring, you will get notifications the second something goes wrong with your site.

3. Failover support? What if your site does go down? So you are notified, but what will you do? If you have failover support, your traffic can be diverted to another IP address, web site or to a custom web page stored on our servers. When your server comes back up online, we will undo the failover settings and normal operations will continue. Your site and customers won’t miss a beat.

Any other tips for keeping your holiday traffic in check? Leave them below! Also, if you like this article, be sure to share it on Facebook and Twitter!

Have You Checked Your Website Traffic Lately?

Well, have you? With the holiday shopping season fast approaching, there is no better time than now to check your website traffic.

1. Login to your Google Analytics Account. Don’t have one? Shame on you! This is a free and essential tool for online marketers. Google Analytics will give you a ton of insight into how people find your products and website. I suggest you sign up now.

2. If you are using the new interface design, you want to click Traffic Sources on the left navigation then, Search, then Organic. In the old interface you will click Traffic Sources, All Traffic Sources, then click Google/Organic within the report.

Here you will see all of the traffic that is reaching your site via organic search.  This is a great way to get keyword ideas for your Adwords campaigns (you are running those too, right?) and general search query ideas so that you can target your customers and ads correctly. It will also show you negative keywords to bid on. Example: If you run a tennis shoe company, you would want to bid on keywords such as tennis shoes, running shoes, etc, but you wouldn’t want to come up in searches for horse shoes, so you would make horse shoes a negative keyword.

You can click over to the Google Webmaster Tools tab to see what exact queries your customers are using to find your site.  It will even tell you the keyword position, impressions and clicks. This is also a great way to track how your customers are finding your site.

Some of the most important stats are located on your dashboard when you login to Analytics.  These stats include impressions, clicks, time on site and bounce rate.  You can even click through to see which pages on your site have high/low bounce rates.  This can help you understand what content your users find useful and what pages they find not so useful.

Analytics is a great way to easily keep track of your website traffic.  There are tons of more useful reports and stats and I will delve a little deeper into some of them in the next few blogs, so stay tuned!

Questions or comments? Leave them below! What steps do you take to monitor your website traffic?

[SCAM] Beware of Southwest Airlines Facebook Scam

Another Facebook scam is running rampant.  At first glance, the page that can be seen here looks real.  The Southwest Airline logo and colors are present, as is Facebook Social Plugin with everyone gushing about how they love Southwest Airlines and thank you for the free tickets. The thing that people aren’t gushing about, is that the page and promotion are a total scam.

Upon Liking and Sharing the Southwest Airline promotion on your wall, you are prompted to enter all of your personal information, including mailing address and phone number.  It then tells you that you must participate in two other offers first, in order to receive your free tickets.

And this is where the fun ends.

Once you realize that you have fallen victim to the scam, you can quickly erase the shared link on your wall (to save your friends from falling victim too), but it’s too late for your personal information. It is now in the hands of scammers and criminals.

A friend of mine was the one who alerted me to this scam.  He had fallen victim to it himself.  (He is a tech guy and he can’t believe he fell for it) He said that 10 minutes after entering his information, he had already received 2 phone calls from scammers trying to enter him into another promotion. He quickly hung up.

So, please be careful out there! The Internet is a scary place, full of scam artists and criminals just waiting for you to slip up! Always double check the URL, don’t click links in emails, and if it sounds too good to be true, it probably is.

Have you ever fallen victim to a scam like this? Leave your comments below!